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Your Guide to the World of Bots
Bots are complicated. They're made to process repetitive actions autonomously and can be fairly easy to build, but they aren't always working on the side of good. Here's what you need to know. Read More >>
JOANNA GARCIA MOTA
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FRI 27 MARCH 2020 | THERESA CRAMER
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Let's keep walking through some key stages of customer journeys that must be localized effectively to ensure effective and immersive experiences at all times.Read More >>
TUE 10 DECEMBER 2019 | BRUNO HERRMANN
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We cover many companies throughout the year, and not all of them make it to the EContent 100 list. But that doesn't make what they're doing any less interesting—or important. That's why, each year, we like to spotlight a few companies that we think are doing the kind of work that makes the industry sit up and take notice. We'll be keeping an eye on them during the next year, and you should too.Read More >>
MON 09 DECEMBER 2019
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Across the board, advertisers are demanding greater transparency and a cleaned-up digital media supply chain. According to eMarketer's principal analyst Jillian Ryan, "transparency and control" have been "major concerns for brands" as agency and vendor relationships can often look like a "black box."Read More >>
MON 02 DECEMBER 2019 | JEFF LUCAS
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Brand trust is not a new concept. By using the following best practices, businesses can start building a better foundation for brand trust.Read More >>
TUE 26 NOVEMBER 2019 | 蓝1灯破解版百度云
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It was only a few short years ago that we were exclaiming the importance of a mobile-first content strategy. While those devices are still at the heart of most marketing strategies Voice is becoming an increasingly important part of the marketing mix.Read More >>
MON 25 NOVEMBER 2019 | THERESA CRAMER
Navigating the Changing Landscape of Data Privacy Post GDPR
Publishers that collect consumer data have skin in the game and will need to ensure that their data collection and security measures align with these emerging regulations. This may be easier said than done.Read More >>
FRI 22 NOVEMBER 2019 | PAUL DEHART
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The world has gone vertical (at least when it comes to video). This is not just a cliche, but a true fact of life. Just look at the "Stories" taking over platforms like Instagram and Facebook. lan灯破解百度云
WED 20 NOVEMBER 2019 | MOTI COHEN
The Stages of Digital Transformation
Digital transformation is the number one priority for boards, and it hasn't been lost on the IT industry. Here's your guide to planning a successful digital transformation.Read More >>
MON 18 NOVEMBER 2019 | TONY SALDANHA
Localizing Customer Journeys — Part 1
Ensuring content effectiveness in every country is easier said than done. Yet there are some major best practices to bear in mind to avoid costly and irreversible faux pas. landeng破解版安卓版
WED 13 NOVEMBER 2019 | BRUNO HERRMANN
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